{"id":28891,"date":"2021-06-11T10:01:53","date_gmt":"2021-06-11T08:01:53","guid":{"rendered":"https:\/\/www.digitalcustomercare.eu\/?p=28891"},"modified":"2021-10-27T14:20:50","modified_gmt":"2021-10-27T12:20:50","slug":"how-much-does-it-cost-to-outsource-customer-service","status":"publish","type":"post","link":"https:\/\/www.digitalcustomercare.eu\/en\/how-much-does-it-cost-to-outsource-customer-service\/","title":{"rendered":"How much does it cost to outsource customer service?"},"content":{"rendered":"
When you’re competing on a global scale, making sure your prospects and clients have access to the customer support they need, any time of the day or night, becomes crucial. Offering this yourself poses a major challenge \u2013 especially for smaller businesses \u2013 which is why many companies look at outsourcing their customer service to a third-party provider.<\/p>\n
But how much is all this likely to cost you? What factors do you need to consider? How do you choose the right provider for your customer base and target audience? Read on to find out!<\/p>\n
The most common customer contact method which companies look at outsourcing is their call centre<\/strong>. However, it\u2019s also possible to outsource functions like\u2026<\/p>\n In addition, call centres can be inbound<\/strong> \u2013 meaning they handle queries coming from customers \u2013 or outbound<\/strong> \u2013 meaning they initiate the contact with the prospect.<\/p>\n Now let\u2019s get down to the numbers! Before you can work out whether outsourced customer service is right for you, you need to get an idea of what your costs to provide the same service in-house would be.<\/p>\n Obviously, these figures vary greatly from country to country, and whether your reps need specialist knowledge or training.<\/p>\n But as a ballpark, the average base salary for a customer service representative<\/a> in the UK is about:<\/p>\n \u00a320,000 per year.<\/p>\n If you need a customer service manager<\/strong> to run your team, you\u2019re looking at a base salary<\/a> of:<\/p>\n \u00a329,000 per year.<\/p>\n Let\u2019s imagine you need 5 customer service reps and 1 customer support manager to run your in-house contact centre. This gives you a total cost of:<\/p>\n \u00a3129,000 per year.<\/strong><\/p>\n Remember this figure is excluding<\/em> other costs like social security contributions, renting office space and phone \/ computer equipment, software licenses, etc.<\/p>\n Now let\u2019s take a look at the average costs for outsourced customer service in different regions:<\/p>\n The first thing you\u2019ll notice is that outsourced customer service providers tend to work off an hourly rate. Depending on the company you choose, you\u2019ll likely start off with a minimum service agreement, with any additional hours billed as extra.<\/p>\n So how do these costs compare? For the sake of argument, let\u2019s say you decide to outsource your customer service function to a company in Africa that\u2019s in a similar time zone to most of your UK customers.<\/p>\n Each of those 6 potential employees you’re replacing (5 x reps and one CS manager) work an 8-hour day. That equates to 48 manhours a day, or 240 hours a week \u2013 roughly 1,000 hours a month, or 12,000 hours a year.<\/p>\n Based on the above rate of \u00a310 an hour, outsourcing this function would cost you about \u00a3120,000 a year \u2013 not that far off from the \u00a3129,000 we calculated to do the same thing in house.<\/p>\n But here\u2019s the difference \u2013 that \u00a3120,000 is your total<\/em><\/strong> cost.<\/p>\n When you factor that into the equation, outsourcing is almost always a much cheaper option.<\/p>\n You should never outsource your customer service to a provider that doesn\u2019t have a proven track record of quality. Make sure you take the time to get some verifiable testimonials from current clients.<\/p>\n While high quality customer service contracts will cost you more, having happy and satisfied customers is generally well worth it.<\/p>\n Language is an important consideration for a number of reasons. If many of your customers speak Spanish, for instance, it doesn\u2019t make much sense to outsource your customer support to a company in Asia.<\/p>\n Some languages are also in more demand than others, which will affect pricing as well.<\/p>\n Remember that digital contact methods<\/a> like live chat, email and social media support typically cost less than telephone support, as the provider\u2019s overheads are lower.<\/p>\n Finally, the geographical location of the CS service you use also has a significant impact on the price. For instance, English-speaking support staff in Asia, Africa, or the Middle East are cheaper than those based in the US or UK.<\/p>\n You do need to bear in mind though that reps with strong accents can be difficult for your customers to understand, so this needs to be balanced against any cost savings.<\/p>\n Please note<\/u>:<\/p>\n As you can see, there are many factors which may affect how much you pay for outsourced customer service. This post is intended as a rough guide to help you decide whether outsourcing is the right choice for your business.<\/p>\n If you\u2019d like to get more accurate pricing, then we\u2019d be happy to assist you with a quote based on your specific needs! In fact, with us you will pay per conversation, so during quiet hours of the day you won\u2019t be paying the full price. Get in touch today<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":" When you’re competing on a global scale, making sure your prospects and clients have access to the customer support they need, any time of the day or […]<\/p>\n","protected":false},"author":1,"featured_media":28942,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[609],"tags":[610],"yoast_head":"\n\n
In-house vs outsourced customer service costs<\/h2>\n
\n\n
\n Geography<\/strong><\/td>\n \u00a0Costs<\/strong><\/td>\n<\/tr>\n \n \u00a0North America<\/td>\n \u00a0\u00a315 \u2013 \u00a330 per hour<\/td>\n<\/tr>\n \n \u00a0Western Europe<\/td>\n \u00a0\u00a315 \u2013 \u00a335 per hour<\/td>\n<\/tr>\n \n \u00a0Eastern Europe<\/td>\n \u00a0\u00a310 \u2013 \u00a320 per hour<\/td>\n<\/tr>\n \n \u00a0Africa\/Middle East<\/td>\n \u00a0\u00a310 \u2013 \u00a315 per hour<\/td>\n<\/tr>\n \n \u00a0South America<\/td>\n \u00a0\u00a35 \u2013 \u00a315 per hour<\/td>\n<\/tr>\n \n \u00a0South-East Asia<\/td>\n \u00a0\u00a35 \u2013 \u00a312 per hour<\/td>\n<\/tr>\n \n \u00a0India<\/td>\n \u00a0\u00a33 \u2013 \u00a37 per hour<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n \n
Factors that can influence the costs of outsourced customer service<\/h2>\n
Quality<\/h3>\n
Language<\/h3>\n
Channel<\/h3>\n
Labour costs<\/h3>\n